The internet trap : five costs of living online Ashesh Mukherjee

By:

Mukherjee Ashesh

Material type: Text

9789353333027

DDC classification:

302.231 MUK

Contents:

1 Too many temptations -- 2 Too much information -- 3 Too much customization -- 4 Too many comparisons -- 5 Too little privacy -- 6 Conclusion.

Summary: Ashesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet

List(s) this item appears in: New Arrivals March 2021 - Central Library IIITDMK

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Average rating: 5.0 (1 votes)

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	IIITDM Kurnool General Stacks	Non-fiction	302.231 MUK (Browse shelf(Opens below))	Checked out	16.01.2025	0003115

1 Too many temptations --
2 Too much information --
3 Too much customization --
4 Too many comparisons --
5 Too little privacy --
6 Conclusion.

Ashesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet

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