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008 210331b ||||| |||| 00| 0 eng d
020 _a9789353333027
082 _a302.231
_bMUK
100 _a Mukherjee Ashesh
245 _aThe internet trap :
_bfive costs of living online
_cAshesh Mukherjee
260 _aLondon :
_bUniversity of Toronto Press, [2018]
_c ©2018
300 _a161P:
_c23CM:
505 _t1 Too many temptations --
_t2 Too much information --
_t3 Too much customization --
_t4 Too many comparisons --
_t5 Too little privacy --
_t6 Conclusion.
520 _aAshesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet
942 _2ddc
_cBK