000			01855nam a22001697a 4500
005			20240222154236.0
008			240222b |||||||| |||| 00| 0 eng d
020			_a9788195407125
082			_a658.421 _bKHA
100			_aKhanka S.S.
245			_aCreativity and Innovation in Entrepreneurship _cKhanka S.S.
260			_aDelhi _bSultan Chand & Sons _c2021
300			_a317p
505			_tSection I: Entrepreneurship Entrepreneur Entrepreneurship Entrepreneurship Development Programmes (EDPs) Section II: Creativity Introduction to Creativity Creative Tools and Techniques Entrepreneurial Creativity Section III: Innovation Introduction to Innovation Moving Innovation to Market Management of Technology Asset Protection Technology Maturity, Obsolescence and Discontinuities Section IV: Incubators and Accelerators The Business Incubators and Accelerators The Business Incubator Players Start-ups and Innovations Design Thinking and Innovation Artificial Intelligence (AI) and Innovation
520			_aCreativity and innovation as hallmarks of entrepreneurship have been recognized as the modern day mantra for success in business and industry. It is with this realization, the Government of India, by announcing a number of policies and schemes, has been giving ever increasing emphasis on developing creativity and innovation in entrepreneurship in the country. So much so, increasing number of educational institutions in the country have started offering the paper on creativity and innovation in entrepreneurship in their course curricula. Because Creativity and Innovation in Entrepreneurship, as a subject, is relatively of recent origin in India, there has so far not been any comprehensive textbook available on the subject in the Indian context. The present book is a modest attempt to fill in this gap.
942			_2ddc _cBK
999			_c2103 _d2103